SPILLERS feeds knowledge
SPILLERS® feeds knowledge With a reputation based on trusted expertise and accessible feeding advice, SPILLERS® gave Badminton Horse Trials visitors a brand new way to assess their horses' diets this year and it proved to be extremely popular. The favourite feed manufacturer installed touch screen technology on the stand. This allowed visitors to work their way through a series of logical questions and answers to check out the appropriateness of their horse or pony's current diet and to compile suitable new feeding plans. Sarah Kitson, Senior Brand Manager for SPILLERS® explains: "The interactive screens are a great way to help horse owners really think about what they are feeding and why. They also allow owners to analyse problems and identify feeding solutions. Our nutritionists were on hand every day to guide people through the touch screen process and to help out with any queries that the programme couldn't answer. We received a fantastic response and the stand has never been so busy." |  |
Added on: 23/05/08.
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